Options Regarding Financial Giving

A resource for corporations and other businesses that want to make a commitment to social responsibility
by Jayne Cravens
via coyotecommunications.com & coyoteboard.com (same web site)

Corporate Social Responsibility:

Options Regarding Financial Giving

Financial gifts are the first thing nonprofits, public schools, non-governmental organizations, charities and other mission-based organizations think of when they hear corporate social responsiblity (CSR), and that's not surprising: they have staff, rents, utilities and other bills to pay for, as well as computers, furniture and other equipment to purchase.

Cash gifts

Project-based/Restrictive gifts

Matching gifts

Employee giving/workplace campaigns

rewarding 15 hours of service per quarter with a monetary donation to the volunteer's preferred organization.

Coordinating employee gifts directly to nonprofits

allows the company's >7,000 domestic employees to more easily make contributions to the >non-profit organizations and schools of their choice. Just a click >of the mouse button

When our employees make a contribution to a qualified education, literacy or arts & culture organization, The McGraw-Hill Companies will match their gift dollar-for-dollar - up to $3,000 per year beginning in 1998.

Those usually excluded from financial giving programs in CSR programs:

Individuals
Foundations that are grant-making institutions
Trips or tours (including volunteer-abroad trips, voluntourism, missions, etc.)
Religious organizations for sectarian purposes
Fraternal, social or labor organizations
Political or partisan organizations
Organizations discriminating by race, religion, color, sex or national origin (as opposed to an organization that targets its services for a traditionally disadvantaged group)
Private foundations

Corporate philanthropy programs often exclude applications from organizations that are asking for financial gifts only to address a financial deficit ("we need this grant or our doors will close!").

If corporations provide support to local athletic teams or events, they often prefer that this come out of their sponsorship funds and have a different process for applying for support. This is the same for sponsorship of an arts production (Spottsville xx Services presents Oklahoma! at the Audubon Arts Center!).

CorporatesJournal or program advertising

Some companies make such a com ogram and the policies and procedures for the different activities within your CSR program (financial gifts, in-kind gifts, employee volunteering, etc.), you will need to communicate the launch of the CSR program internally, to all employees, and externally, particularly to nonprofits, schools and other entities that might benefit from your CSR activities. CSR communications advice is on a separate web page.

For other viewpoints about corporate social responsibility, including employee volunteering and workplace giving, see this list compiled by Chris Jarvis.

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